Gambling with your brand? ASA issues judgment on gambling ads on social media
On the 8 May the Advertising Standards Agency, published their adjudication on Cassava Enterprises (Gibraltar) Ltd. The case is interesting as it relates to the use of advertisements via social media platforms and what this may mean for gaming companies with wider implications for sports professionals and their brand management which we will explore below.
Continue reading this article...
Already a member? Sign in
Get access to all of the expert analysis and commentary at LawInSport including articles, webinars, conference videos and podcast transcripts. Find out more here.
- Tags: Advertising Standards Agency (ASA) | Anti-Corruption | Gambling | Gibraltar | Social Media | United Kingdom (UK)
- Don’t be cagy with your Tweets: FTC guidance on paid promotions
- Brand reputation: what can Joey Barton teach sports stars about dealing with offensive tweets?
- Is there a right to be offensive?
- Social media and reputation management - what’s over the marksman’s line?
Laura is an innovative thinker in the field of Social Media and has been extensively published on matters concerning compliance with e-commerce issues arising out of the Office of Fair Trading and Advertising Standard Agency guidelines as well as online revenue generation, defamation, electronic communications based offences, effective dispute settlement, business crisis management and reputational management.