Sponsor conflicts in football - the pitfalls of pre-season tours

Pepsi and Coca-Cola logos
Monday, 12 August 2013

The issue of conflicting sponsors is one I come across quite frequently in my practice and extends to all sports where commercial rights have been bought and sold. The latest example of this involved Manchester United on their preseason tour in Australia (see article here). This shows how important it is to correctly manage the interplay between major sponsors and for clubs (especially those on tour) to do their due diligence in a thorough manner. 

Continue reading this article...

Register with your email and password
Already a member? Sign in

Get access to all of the expert analysis and commentary at LawInSport including articles, webinars, conference videos and podcast transcripts.  Find out more here.

Related Articles

Leave a comment

Please login to leave a comment.

Courses

Legal Advisors


Copyright © LawInSport Limited 2010 - 2022. These pages contain general information only. Nothing in these pages constitutes legal advice. You should consult a suitably qualified lawyer on any specific legal problem or matter. The information provided here was accurate as of the day it was posted; however, the law may have changed since that date. This information is not intended to be, and should not be used as, a substitute for taking legal advice in any specific situation. LawInSport is not responsible for any actions taken or not taken on the basis of this information. Please refer to the full terms and conditions on our website.