American Football

The NCAA's New NIL Guidance: What Do You Need to Know

On October 26, 2022, the NCAA voted to modify its name, image and likeness ("NIL") policy to further clarify what member universities and their representatives can undertake whe...

LawInSport Podcast

FTX Arena Downtown Miami FL

Lessons From The FTX Collapse For Sports Organisations On Drafting Sponsorship Agreements

The sudden, dramatic collapse of prominent cryptocurrency exchange FTX late last year generated as many as one millio...
Businessman

Protecting trademarks in keyword advertising in India - A guide for sports organisations

The Honourable Delhi High Court (Court) in India, in the recent case of Head Digital Works Private Limited v. TicTok ...
Education City Stadium

FIFA Intellectual Property Rights Guidelines on the FIFA World Cup 2022®

The FIFA World Cup is the world’s largest single sport event and one of the most watched competitions worldwide. FIFA...
Brewdog

Why BrewDog’s ‘Anti-Sponsoring’ World Cup Campaign May Land Them In Trouble

With the 2022 FIFA World Cup now less than a week away, the minds of the football-watching public are turning to Qata...
Usain Bolt

Trademarked For Success – What Can Athletes Learn From Usain Bolt’s Legendary Victory Celebration?

All of us who watched the 2008 Beijing Olympics will remember a few standout snapshots of Usain Bolt’s 100m final: a ...
NCAA Basketball Court

Navigating Name, Image & Likeness - Tips For College Athletes, Brands & Universities

For decades, universities made millions of dollars off college sports, while student athletes were prohibited from be...

Metaverses – A Brave New World for Sports Brands?

If you picture the seemingly limitless world of social media as a place for brands to promote themselves, metaverses ...

How To Launch An NFT – Key Tips For Sports Organisations

We may be in the middle (or the beginning) of a ‘crypto winter’ – but brands and organisations of all sizes are conti...

Freezing Orders: A Landmark New Judgement On NFTs From UK Courts

Digital ownership of cryptoassets has brought with it an exponential growth in engagement and monetisation. Indeed, t...
Footballer

Trade Marks In Sport: Ronaldinho & Henry Case Shows How To Raise ‘Bad Faith Objections’

Bad faith has been a hot topic in UK and EU trade mark matters in recent years - not least in the sports world where ...
Ohio

Ohio State University Trademark “THE” – Their Sports Rallying Cry

The Ohio State University has successfully obtained a trademark registration for the word “THE,” which has been the u...

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